About

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About //

We are a creative studio and publishing house dedicated to bringing warmth, inspiration, and creativity into the world. Whether through books, illustrations, or imaginative projects, our mission is to craft experiences that encourage resilience, curiosity, and connection. From whimsical stories to thoughtful designs, we strive to inspire both children and adults to navigate life’s challenges with courage and kindness.

Our values are rooted in creativity, inclusivity, and authenticity. We are passionate about building a universe where ideas thrive, where stories spark meaningful conversations, and where art brings people together. At A Friendly Universe, every creation is a reminder that the world is full of beauty, growth, and endless possibilities. Let’s explore it—together.

Meet The Friendly Team

  • Chief Executive Officer

    As CEO, Samantha Snow leads Friendly Universe with a perfect blend of creative vision and strategic insight. Her passion for helping people tell their stories is matched only by her dedication to building a company that inspires connection and collaboration. Samantha ensures that every project we touch feels authentic, thoughtful, and impactful.

  • Chief Creative Officer

    Victor Huckabee, Friendly Universe's Chief Creative Officer, is a creative powerhouse with a knack for turning imagination into reality. As a designer and storyteller with a rich history in both visual arts and narrative development, Victor brings unparalleled energy and passion to every project. His mission? To craft stories that leave lasting impressions.

Let’s Get Creative.